Privacy policy

How HITEXIS handles website enquiries, contact data, logs, cookies, and privacy rights

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Last updated: October 14, 2026

Data scope

Contact form, communication, technical logs, and optional analytics data

Purpose

Inquiry response, service delivery, website security, compliance, and improvement

Rights

Access, correction, deletion, restriction, portability, objection, and complaint rights

Controller and contact

HITEXIS operates this website from Riga, Latvia and determines how website contact and enquiry data is handled. For privacy questions, requests, or complaints, contact us at info@hitexis.com

Controller: SIA HITEXIS

Registration number: 40203260627

Email: info@hitexis.com

Office: Ieriķu iela 3-O2, Riga, LV-1084, Latvia

Personal data we collect

We collect information that you provide directly through the contact form or by contacting us, and limited technical data that is created when the website is loaded

Contact details such as name, email, phone, company, and message content

Communication records and project context shared with us

Technical data such as IP address, browser, device information, timestamps, pages viewed, and security logs

Cookie or analytics identifiers if analytics, consent, or similar tools are enabled

If you consent to marketing cookies and submit the contact form, your email address and phone number are hashed using a one-way hash function (SHA-256) and sent to Google and Meta to identify which advertisement led to your enquiry. These details are not shared in their original form

Why we use personal data

We use personal data for clear business, security, and compliance purposes connected with the website and our services

Responding to enquiries and preparing proposals

Providing agreed services and managing client communication

Maintaining website security, availability, diagnostics, and abuse prevention

Improving website content, performance, and visitor experience

Complying with legal, accounting, tax, and dispute-resolution obligations

Legal bases

Depending on the context, processing may rely on consent, contract preparation or performance, legal obligation, or legitimate interests. Legitimate interests include website security, business communication, service improvement, and fraud prevention

Consent where you opt in to optional processing

Contract or pre-contract steps when you request services

Legal obligation where retention or disclosure is required by law

Legitimate interests for security, operations, and business communication

International transfers

Some service providers may process data outside Latvia or the European Economic Area. When that happens, we use appropriate safeguards required by applicable data protection law, such as contractual protections or provider transfer mechanisms

Preference for reputable service providers with documented privacy safeguards

Transfer safeguards where processing occurs outside the EEA

Vendor access limited to what is needed for the service

Google, Meta and Microsoft may process data in the USA. These companies are certified under the EU–US Data Privacy Framework, and transfers take place on that basis

Retention

We keep personal data only for as long as needed for the purpose it was collected, including follow-up, service delivery, accounting, legal, security, and dispute-resolution requirements

Contact enquiries are retained while the conversation or business purpose remains active

Client and project records may be retained for contract, tax, and legal limitation periods

Security logs are retained for operational security and incident response needs

Cookies and analytics

Essential cookies and browser storage keep the website working and remember your consent choices. Analytics and marketing tools operate only after you give your consent. You can change or withdraw your consent at any time using the “Cookie settings” link in the website footer

Essential: hitexis-consent (in browser storage) saves your consent choices

Analytics, Google Analytics 4 (Google Ireland Ltd.): _ga, _ga_4KQ6PTX0BF, retained for 2 years. Counts visits and page views

Analytics, Microsoft Clarity (Microsoft Ireland Operations Ltd.): _clck (1 year), _clsk (1 day). Creates anonymised session recordings and click maps to improve website usability. Text entered in forms is not recorded

Marketing, Google Ads (Google Ireland Ltd.): _gcl_au, 90 days. Measures advertising effectiveness and conversions

Marketing, Meta Pixel and Conversions API (Meta Platforms Ireland Ltd.): _fbp, 90 days. Measures the effectiveness of Facebook and Instagram advertising. After you submit an enquiry, our server sends Meta your hashed email address and phone number, IP address and browser information

If you have not consented to analytics and marketing, Google may receive anonymous cookieless signals (such as a page having loaded) to model advertising statistics. These contain no identifiers and are not stored on your device

Your rights

Under the GDPR, individuals in the European Economic Area may have rights to information, access, rectification, erasure, restriction, portability, objection, withdrawal of consent, and complaint to a supervisory authority

Send requests to info@hitexis.com

We may need to verify your identity before acting on a request

You may contact the Latvian Data State Inspectorate if you believe your rights have not been respected

Security

We apply reasonable technical and organisational measures to protect personal data, including access controls, secure service providers, monitoring, backups, and process controls. No website or transmission method is completely risk-free

Access is limited to people and providers with a business need

Operational logs help detect abuse and security incidents

Security measures are reviewed as systems and risks change

Updates

We may update this Privacy Policy when services, legal requirements, vendors, or website functionality changes. The latest version will be published on this page with a new last-updated date

Check this page for the current version

Material changes may be communicated through the website or direct notice where appropriate

Reference

Official data protection guidance

The links below point to official EU and Latvian data protection guidance for general reference

European Commission GDPR guidance

Latvian Data State Inspectorate

Privacy contact

For access, deletion, correction, objection, or other privacy requests, contact HITEXIS directly

info@hitexis.com